Textile industry from the original workshop production to the present scale, industrial development, the situation has undergone great changes, and with the growing enterprises, the textile industry sales channels has undergone enormous changes, from the initial street vendors It is sold in the form of franchised stores, direct stores, and shop-in-shops. From the initial wholesale operation to today's branding and group operation.
Focus on home textiles in the home industry in June
As an indispensable product in the life of every household, bedding has a dominant position in the development and market share of the home textile industry. From the analysis of home textile products in a website in June 2012, the search volume of bedding products reached 51%, occupying half of all home textile products, followed by quilt cover, fabric, blankets and pillow cores. In June, the momentum of the first five months continued, and bedding still maintained a high degree of attention, but the textile companies were mixed and happy.
Due to the sluggish real estate transactions, the slowdown of retail terminals, and the suppression of stock price increases, the growth rate of the home textile industry slowed down in the first half of 2012, and the home textile industry leader Luolai Home Textiles released a semi-annual report. As sales revenue growth was less than expected, the cost increase exceeded The increase in revenue and the government subsidy income were less than the same period, which led to a decline in performance. The opening of the day was quickly closed down on the daily limit. Throughout the reasons, one is affected by the macroeconomic environment, the end consumers are more cautious, and the retail growth is slower. Second, due to the internal management factors of the company, the expansion is too fast, resulting in increased costs.
Breguet Home Textiles
However, in the first half of the year, the home textile industry was in a downturn, and some home textile companies relied on the correct decision of the company to go against the market and gain a lot. The top ten brands of home textiles Baodi Home Textiles on May 27th at the Baodi Home Textiles Headquarters ended successfully. “The Ambilight, Genesis, Winning the Future, Baoyu Home Textiles 2012 Autumn and Winter New Products Ordering and Brand Summit†has once again refreshed the history of Baodi Home Textiles. Order amount record, this ordering meeting, the stunning appearance of the new autumn and winter products let everyone feel the unique charm of Baodi Paisley, although since 2011, many peers have been vying to imitate the Paisley pattern, relative to the peers. The short-lived, Baodi people have always been immersed in the paisley style, and made outstanding contributions to the paisley's new students.
Since its establishment, the annual customer volume of Baodi Home Textiles has maintained steady growth. At the investment promotion conference in May 2012, through the joint efforts of China Merchants and the company, we successfully signed a number of customers at the China Merchants Association. The history of Baodi Home Textiles has been established for more than 10 years. In the optimistic environment, Baodi Home Textiles is still able to go against the trend. It can be seen that the market environment does have a certain impact on the operation of the company, but the formulation of the company's own strategy can offset these risks very well.
At present, the entire home textile industry is in the traditional low season. From June 25 to July 1, the Nantong home textile price index was 95.81 points, down 0.9% from the previous week and down 2.4% from the first half of June. Among them, the price of small sets and quilt products fell by 0.9% and 0.4% respectively. In the next period of time, it will remain light, but the traditional peak season of home textiles is coming in August, September, October and November. Many home textile companies are rejuvenating, let us look forward to the glory of each brand in the second half of the year.
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