In recent years, “customization†has been recognized as one of the hot words in the home furnishing industry. Since 2016, its popularity has not diminished. Recently, when reporters visited the major home stores and some decoration companies in the city, they found that custom furniture and custom decoration have gradually become mainstream. Some brand merchants are blunt, and now they are making customized products. The finished products can no longer meet the requirements of customers and apartment types. .
Customized home market demand is strong
The owner's new house is keyed, renovated, ventilated and cleaned. "Everything is ready, only owe the east wind", furniture, electrical appliances, etc. ready to move to a new home.
With the development of the times, the consumer groups in the entire home building materials market have slowly turned to "post-80s" and "post-90s." They favor the design of personalized home products. In the process of selecting door and window products, they are more enthusiastic about pursuing their own complementary home products and have higher requirements for quality and service. Obviously, the trend of customized home market has developed towards “youngerâ€.
Then, the wardrobe, cloakroom, shoe cabinet, bookshelf and other furniture in the home want to customize or buy finished products, this is a problem. "In terms of price alone, custom wardrobes are a little more expensive than finished wardrobes of the same material, but custom-made wardrobes are more flexible, making full use of the corners of each space, which is a separate space for a space, that is, a product different from the finished wardrobe. Therefore, there is no comparability in price.†Liang Cheng, the person in charge of decoration of Jiu Ning Jiu Mutang told reporters that although the price of custom decoration is slightly higher, most customers will choose custom home, how to install new house, how to use furniture, I hope to set it according to my own preferences.
“In the face of the strong market demand for custom homes today, the decoration of Jiu Mutang is also open to the door. The style of home products is all set according to consumer preferences, so that customer satisfaction will be higher after the renovation of the new house.†Liang Cheng Say.
Finished homes are not enough to meet the requirements
As for the reasons why custom homes are favored, the reporter interviewed the city's industry peak, Jiu Mutang, Xingyi and other decoration companies, and their relevant person in charge said: Today's real estate units are shrinking, under the double impact of the expansion of storage requirements and insufficient space demand, Finished homes have become unable to meet their requirements, which is why custom homes are booming.
“The custom home market is showing momentum, and it has also started in the past 2-3 years.†Hu Yu, general manager of the company’s peak decoration Suining Branch, said that the finished products in the past can no longer meet the emerging markets of today, most consumers Requires that the finished product can't reach the kitchen, the kitchen needs the rural style, the living room needs the simple European style, etc. These requirements need to be re-customized to get the customer satisfaction, which is also because the customized home can well satisfy the consumers' reasonable use of space and Integrated needs.
"The current customization is more in the form of industrial chain and assembly line." Xu Jinhua, general manager of Star Art Decoration, said that the designer designs according to the customer's demands, and then designs it to a factory that specializes in cabinets or professional doors. This not only has a high degree of professionalism, but also the cost and effect can reach the desired level. If you have a well-budgeted customer, you will be required to customize the whole house and carefully select materials such as wood, leather and sponge to personally participate in the process from design to molding.
Choosing custom furniture should clarify product details
“Although the trend of customized homes is getting better and better, some details cannot be ignored.†The relevant person in charge of the Municipal Consumer Council reminded consumers that before purchasing customized home products, they can listen to the opinions of professionals and choose big brands. In the pursuit of individuality while ensuring the quality of customized products.
In addition, consumers should listen more, see more, understand more, and compare more. Choose custom furniture, the furniture name, price, style, color, materials and production and installation time should be detailed in the order. It is best to have a ready-made sample to keep it.
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