India's new equipment purchases slowed down
It is understood that there has been a noticeable increase in print production in the United States at the end of last year and early this year, but the development prospects of the industry are still uncertain. Compared with the economic downturn, the lack of funds is the biggest problem that many printing companies need to solve. In fact, economic problems have forced many printing companies to slow down the procurement of new equipment last year.
In addition to a huge amount of principal, high interest expenses often make printing companies feel powerless. Coupled with the ever-changing printing and sales model, the selection of new equipment by printing companies is undergoing a substantial change.
Digital printing equipment sales improved
According to Scott Schinlever, senior vice president and general manager of VUTEk/Rastek's product division of U.S. EFI (EFI) Inc., which was surveyed by Digital Output magazine, the promotion of mergers and acquisitions in printing companies The sales of digital printing equipment have improved.
According to Scott Skoulin, the demand for digital printing will become even more urgent as the printing companies continue to expand their production scale. These companies need more than just a piece of equipment or a digital printing solution, but two or three pieces of equipment and ways to use them to increase profits.
Therefore, if digital printing equipment suppliers want to take the initiative in this round of economic recovery, they must deeply study the needs of customers, continue to introduce new technologies and products, and become their business partners, achieving a win-win situation with printing companies. .
Lean work flow is the key
Having functionally rich printing equipment is important, but lean workflows are also an indispensable production factor for printing companies. Only by finding a workflow that suits them, can they better control the entire production process from job submission, print management, document creation, printing, and packaging and finishing, thus opening up a new path in the fierce market competition.
Judging from the current situation, the merger and reorganization of enterprises is the trend of the printing industry, and the workflow will also become an important part of the sales model of printing companies. The latter will also undergo a transition from printing processing plants to short-run production plants. Therefore, strict control over every aspect of the production process is inevitable.
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