Columbia (Colombia): The world's top outdoor apparel brand
The American clothing brand, the Columbia brand, was founded in 1938. It started with the manufacture of raincoats and rain hats. Afterwards, it continuously developed diversified products and researched high-tech fabrics. Among them, the exclusive patented fabric - Omni-Tech® (waterproof and breathable) was exclusively developed. Fabrics), Omni-Dry® (Quick-drying fabrics), passed the Tested Tough, followed by an excellent three-dimensional cutting design and Interchange System® three-in-one design, fully tailored to individual needs and providing optimal convenience flexibility. Today, Columbia's product line has expanded from the original rain gear, raincoats to outdoor jackets, multi-functional pants, T-shirts, shirts, backpacks and outdoor sports shoes and other all-weather outdoor apparel, won the admiration of outdoor enthusiasts, and more By the United States, Japan, Hong Kong and other trendsetters around the world welcomed, Columbia has laid a pioneering outdoor clothing brand status.
Columbia's name originated in the Columbia River, Portland, United States, and was rooted in Oregon in 1938. It often rains. So Columbia used to start production of raincoats and rain hats. From 1964 to 1970, Neal, the husband of Gertrude Boyle, now chairman of the board of directors, formally became the leader of the group, but Neal died of a heart attack in 1970, while Gertrude Boyle, a former housewife, took up the overall position. Thanks to Gertrude's dedication and determination, Columbia Sportswear, which has reached the end of its desperation, will turn a blind eye and turn to a loss, plus the “unyielding and courageous to challenge†brand development philosophy, and personally speaks Columbia's advertising image and fully demonstrates its determination. Tough, indomitable, and bold to challenge the brand's true colors, the public revered that its "Ma Boyle" is not only the mother of three children, but also the mother of Columbia Sportswear. The 79-year-old Ma Boyle has won numerous awards throughout his life. Following the award of "Working Woman" for the top 50 outstanding American women, he was selected as one of the Best Managers by Business Week magazine. She has always been the heart of the public. The most respected Columbia Tough Mother.
Columbia (Colombia) Contact information: Affiliation: Swire Resources Tel. Brand Fax Address: 428A, Block A, Heqiao Building, No. 8 Guanghua Road, Chaoyang District, BeijingPostal Code: 100026
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