"It was very exciting to bring the best of our creations to Copenhagen to Beijing," said David Chu, CEO of the Georg Jensen brand, "introducing Georg Jensen's work to Chinese people and giving them Learn about our history and experience the Danish design. " The Georg Jensen Hus Experience Museum is located beside the Jade River, next to the Beijing Center for the Arts and just outside the Forbidden City. Relying on the experience of China's ancient courtyard museum, there is no shortage of modern industry atmosphere, installed in the atrium steel glass roof. "It is what Georg Jensen has always liked to do by injecting more modern elements into the tradition." David Chu pointed out that "the geographical proximity of Linhe implies auspiciousness in China, and when we are designing this place, Taking into account the integration of Chinese and Western cultures. " This is a typical Chinese traditional courtyard, covers an area of ​​1,000 square meters (10,764 square feet), the perfect integration of internal and external space. Visitors visiting the atrium along the outdoor corridor through two exquisite wooden doors enter the atrium, where there is plenty of light and lush vegetation, making it a very comfortable resting area. Internal map The lounge area occupies an entire floor, to the left is a lounge, to the right is a cafe, in the middle is The Georg Restaurant. The lounge area offers a wide variety of drinks and meals, and is a great place to simply relax. The Georg Restaurant offers an elegant and inviting atmosphere with a total of 55 seats and a private room for up to 20 people. Space Copenhagen is a Danish well-known design studio, has done design for the well-known Norma restaurant in Denmark, this is invited to take the design experience museum. The design company and Georg Jensen have a long history of working together not only for the interior design of the brand's shop but also for the Liquid design series for the brand in 2007. In the design of the Georg Jensen Hus Experience Hall, all the furniture is custom made and made of a variety of natural materials such as wood, metal and leather, as well as a selection of unique accessories such as sculptures Lighting, matte metal screen and antique mirror. "The collision between Asian classic design and Scandinavian design has had a very fantastic effect." Peter Bundgaard, Partner at Space Copenhagen, said: "The symbol of Asian design is embedded in our traditional design - Chinese style elements have been added to the Scandinavian design. " Copenhagen is a center for modern innovation and food, so brand CEO David Chu hired renowned chef Talib Hudda as the chief supervisor to oversee every culinary delicacy. Hudda has trained in many of Copenhagen's finest restaurants, including the Marchal Michelin-starred restaurant, the legendary Hotel D Angleterre. Chef Hudda has designed a seasonal menu for The Georg gourmet dining experience, featuring locally sourced ingredients and innovative dishes, blending Nordic flavors with traditional Asian cuisine. Dishes Dishes On the second floor of the museum is George Geoff House's Art House, home to Georg Jensen's jewelery pieces and sterling silver pieces, all of which are featured collections of the brand that represent Georg Jensen's design movements of different periods in the 111-year history of Georg Jensen Classic masterpieces, such as Art Nouveau, Art Moderne, and works of modern times. A fantastic exhibition for visitors to provide an inspiring visual feast. The Silver Tea set, designed by well-known industrial designer Mark Newson, has just concluded its first stop in Asia and will be showcased soon in Taiwan. This limited edition tea set consists of 10 sets, all by the Copenhagen silversmith master specifically for Georg Jensen Hus handmade. "Innovativeness and strong adaptability have shaped our brand," said David Chu, CEO of Georg Jensen, "I am proud to continue our tradition of collaborative design and innovative design. We are good at absorbing new cultures and ideas - We will continue to look away and look forward. " Georg Jensen brand introduction GEORG JENSEN is a Danish design company renowned for its artistic dynamism and craftsmanship, visionary and committed to working with top artists of the past century and today. Founded by silversmith Georg Jensen in 1904, its collection includes fine jewelry, watches, men's accessories and household goods. Since 1924 it has been authorized by the Danish royal family and has officially become the royal jewelery and silverware provider of the Danish royal family. Today, GEORG JENSEN has more than 100 stores worldwide. Silver display cabinets LEGACY series ARCHIVE series ARCHIVE series Original Source: http://luxury.msn.com.cn/jewelleryandwatch/jwshare/437765.shtml