On a cool summer night, Nanjing Purple Mountain was lighted by a group of runners wearing fluorescent racing suits. With the flying flaming, the ground was measured with the running footsteps. That's right, this is the wonderful Nanjing Zijinshan “Quantity Mountain Hero†fluorescent running--the most unmissable game in 2015. On the evening of July 25th (the third day of the Asian Outdoor Exhibition), the running men and runners set sail again!
Nanjing Zijinshan “Quantity Mountain Hero†fluorescent running is jointly established by Asia Outdoor Exhibition and Sanfu Outdoor Company. It is a nationally-invested outdoor off-road night running event named by NORTHLAND. It aims to better publicize and promote outdoor sports. The outdoor concept of “sports, happiness and dreams†for outdoor enthusiasts shows a new and healthy industry for exhibitors, spectators, media and Nanjing citizens of the Asian Outdoor Exhibition, leading everyone to look at Nanjing from another angle. Charm.
So, the highlight is coming!
Fluorescent running, the biggest feature is "night running", the user's external light source and reflective material layout track, with the footsteps of running, you can see the beautiful night view of Nanjing City, sharing the warm summer with the fireflies in the mountains, this It is definitely the first in the country. In order to smoothly carry out the event, the organizers teamed up with professional outdoor brands and sports fast-selling brands to intervene in the operation and service of the event, providing the most perfect outdoor sports protection. In previous competitions, brand sponsorship was fierce, odlo brand sponsored clothing, SUNREE brand sponsored headlights... For this competition, brand attention was even higher. As a full range of outdoor equipment brands from Austria, NORTHLAND continues to focus on running projects. This fluorescent running contestant will wear the NOLANDLAND's Liangshan running quick-drying T-shirt. This T-shirt is suitable for urban people to run at night. It has a special nighttime reflective strip setting to ensure the safety of night runners.
In addition to running, the organizer will prepare a passionate music party for everyone, as well as unlimited drinks of cool beer...
The competition is divided into 21 km for the Hero Challenge Group and 14 km for the Fluorescence Experience Group. Registration is now open. Those who love to run should log in to the official website of Sanfu Games http://travel.sanfo.com/saishi/paoshan2015/ to register for the competition.
Fluorescent Run + Running Zone = Full Running Experience
This year's Asia Outdoor Show expanded the scale of the running area, from product display to industry information forums to the organization of fluorescent running activities, giving the brand a full-scale view of the industry and providing consumers with an all-round understanding of running opportunities. “Communication makes this sport closer to us, so that ordinary fans can be more professional and scientific, keep their exercise habits lasting, and avoid unnecessary harm. This professional running platform provided to everyone at Asia Outdoor Exhibition has become a domestic The leader in running products and running forums has made tremendous contributions to the booming development of the domestic running industry,†said Zhang Chaohui, director of the Sanfu Club.
“It’s a great thing to integrate running events with the show!†said Luo Wenjuan of the NORTHLAND Brands Division. “For brand owners, more professional visitors participate in the interactive section of the running area and participate in the third. This year's fluorescent running competition, in order to better understand the product while understanding the product design concept, to propose unique ideas, help the brand to enhance product design and function." NORTHLAND has always advocated the use of the most technical and professional products to comfort consumers. Free protection. It is understood that in 2016, the NORTHLAND brand will increase the proportion of running products, and launched the Trail Running series to provide more choices for runners.
The above content comes from the official website of the equipment cool 2015 official partner Asia Outdoor Products Exhibition
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