Shandong's first corporate bank, Qingdao Rural Commercial Bank, e-commerce platform launched

On April 2nd, the press conference of the “Xindong Qingdao” e-commerce platform of Qingdao Rural Commercial Bank was held at the Seaview Garden Hotel. The municipal people's congress, the municipal government, the CPPCC, the regulatory authorities and the media representatives witnessed the first legal person in the province. The birth of the bank e-commerce platform. The “Xindong Qingdao” e-commerce platform of Qingdao Rural Commercial Bank has launched online shopping malls, mobile phone malls and WeChat malls simultaneously, which can provide urban and rural residents with localized tourism, special agricultural products sales, entertainment consumption and other special e-commerce services.

As the city's largest bank of assets and the widest range of services, Qingdao Rural Commercial Bank explores and attempts to provide e-commerce services, which is conducive to giving full play to its advantages of connecting urban and rural areas with the closest needs of the people, and building urban and rural areas. The “bridge” of the connection will realize the “village tour” of rural areas, the agricultural products and products of rural areas, the “going into the city” of rural banquets, and the “going to the countryside” of urban and rural people, logistics and information flow, and accelerate the promotion of north-south planning and urban-rural integration. At the same time, in the critical period of accelerating the construction of the national comprehensive pilot zone for wealth management financial reform, the operation of the first legal person bank e-commerce platform in the province will help improve the openness of the island city finance and explore a diversified financial wealth management model for the whole city. Gain experience.

As a practical application of Internet finance in life and finance, the “Xindong Qingdao” e-commerce platform can better integrate financial services into the lives of the people, “not leaving the house”, “not leaving the village”, “not enough” The community can realize eating, wearing, living, using, and real-time consumption, so that the people can truly enjoy the convenience brought by Internet finance. In the next step, the “Xindong Qingdao” e-commerce platform will also increase five major functional modules, such as community bank interaction, microfinance information collection, SME e-commerce service, customer fund management, and bank card point redemption, to become a living consumer of urban and rural residents. The preferred website for financial management and small micro-credit provides convenient financial services such as online and offline, online and offline, urban-rural connectivity and synergy.

“Xin Dong Qingdao” online shopping mall adheres to the concept of “open win-win, experience first, continuous innovation”. With an open format, all bank cardholders can go online to consume. Customers can log in to “Xindong Qingdao” online store and they can go online. Enjoy one-stop local service of unique Qingdao local products and financial products, and enjoy online consumption of well-known goods, local O2O services, air ticket hotel reservations, mobile phone recharge and other online. At the same time, at the beginning of the line, in order to give back to the customers, the mall launched a "monthly activities, weekly weeks have surprises" and other promotions, launched a 5 yuan viewing, IPHONE spike, hot goods 1 yuan purchase, catering group purchase discount, etc. A variety of promotions.

Related links: Qingdao Rural Commercial Bank is a joint-stock legal person bank established on the basis of the former Qingdao Rural Credit Cooperative (Rural Cooperative Bank). Since the reform, the bank has always aimed to establish a multi-level, diverse and equal inclusive financial system, rationally adjust the layout of outlets, widely deploy self-service equipment, innovate and improve settlement channels, and initially construct a 1.5-kilometer rural financial service circle and The all-weather, high-efficiency and seamless urban financial service system has developed into a “bank around the island”. Up to now, the bank has a deposit of 112 billion yuan and a loan of 77.8 billion yuan. It is the second and fifth place in the island city banking institutions. There are 336 business outlets in the city, 591 sets of ATM machines and 1368 sets of agricultural Jintong. 5,965 POS machines were assisted, and 247,000 online banking and 85,000 mobile banking were promoted, realizing the effective coverage of financial services in the six districts and four cities of the island.

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