As the world's first home game console, Odyssey was born earlier than the game "Pong." When Magnavox released Odyssey in the fall of 1972, they encountered many obstacles in order to let consumers know about this new technology. Odyssey's inventor Ralph Baer wrote in his book Videogames: In The Beginning:
“Magnavox introduced Odyssey in the fall TV commercial, which made everyone feel that only the Magnavox TV can play the game... From a positive perspective, there is a Frank Sinar The advertisements of Frank Sinatra participated in the growth of Odyssey's sales in the fall."
Many video game history books and articles quote Bell's narrative in that book, and sometimes combine two TV commercials into one advertisement. But is this really the case? Why are consumers confused and related to Sinatra’s advertising? If so, what did he say in the advertisement at the time?
Following the previous plan, this article should be the first in a review of early video game campaigns by GameHistory.org, but I feel that it is important to find answers to these questions. There is another question: Can I find the first Odyssey commercial?
â– Suitable for any brand of TV
Odyssey works differently than modern home consoles. Although it is still necessary to put things like game cassettes or discs into the machine, the card itself does not have any games. All game modes are built into the machine. The game cards allow you to choose the mode, which is more cumbersome. Switch or dial pad.
On YouTube, the earliest Odyssey commercial with video was aired on February 10, 1973 during the TV show The Carol Burnett Show. This is quite close to the time when Magnavox launched Odyssey in the fall of 1972. Is this the first Odyssey commercial?
The earliest Odyssey commercial on YouTube
The problem is that the ad doesn't have any confusing things. The broadcaster not only clearly stated that Odyssey “is easy to access any brand of TV setâ€, when he said that, there were huge subtitles on the screen, and the words “any brand†were emphasized.
So, the ad was more like an explanation for the confused audience, and Odyssey's first commercial was born earlier than it was.
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